We collaborated with KDU University to relaunch their Facebook page to create a mass appeal to its target audience. A branding strategy was tailored to give it a new personality.
The structure of the page was optimised into three pillars: education, engagement and interaction. The homepage was used as a centralised hub to house all latest information and happenings. The contest was designed to capture the attention of future students for better engagement and interaction. A simple enquiry form was integrated to ensure easy form submission for increased conversions.